CHIVAS REGAL MIZUNARA OFFERS A HOLIDAY GIFTING RITUAL DRAWING INSPIRATION FROM THE JAPANESE FURUSHIKI METHOD
Chivas Regal, the world’s first prestige whisky, has announced the launch of Chivas Regal Mizunara in Hong Kong. Chivas Regal Mizunara was the world’s first Scotch whisky to be aged for 12 years and then selectively finished in sought-after Japanese Mizunara oak casks, and marked a new milestone in innovative whisky-making when it was first unveiled exclusively in Japan in 2013. Following success in Japan and subsequently France and Thailand, now whisky aficionados in Hong Kong will be able to experience the unique taste of Chivas Regal Mizunara – which will be available mixed in cocktails at Aberdeen Street Social, Aqua Spirit, Amazake, J Boroski, The Williamsburg, Bar Butler, Mizunara: The Library. Chivas Mizunara will also be available for gifting and home enjoyment from PARKnSHOP, Wellcome, and Watson’s Wine.
The process of crafting Chivas Regal Mizunara is highly bespoke, involving the introduction of Mizunara oak casks to the finishing process. These casks, crafted from trees indigenous to Japan, are extremely scarce, and renowned for their distinctive porous nature – making whiskies finished in Mizunara casks some of the most coveted amongst whisky blenders and collectors.
Sandy Hyslop, Chivas Brothers Director of Blending, comments: “Among blenders, Mizunara oak casks are highly respected for two main reasons: first, they are incredibly rare; and secondly, once sourced, they present complex challenges for ageing whisky. The porous nature of the oak results in a greater influence of flavour from the casks, meaning the quality of each batch must be meticulously and individually assessed. However, if the process is mastered, the resulting whisky is truly unique, as showcased by Chivas Regal Mizunara. I hope whisky lovers in Hong Kong enjoy this truly distinctive, prestige blend: a new experience within the Chivas Regal range, and a fitting Scottish tribute to this exceptional Japanese oak.”
A blend of the finest single malt and grain whiskies, Chivas Regal Mizunara is rich and fruity on the nose, presenting aromas of pear and orange, while the taste is smooth and rich with honey sweetness and a trace of hazelnut. Mizunara casks are celebrated for imparting a subtle yet distinctive spicy finish, with Chivas Regal Mizunara showcasing this unique influence on the smooth, generous flavour profile of the Chivas house style.
This unique spirit is now being highlighted in a variety of cocktails at some of Hong Kong’s most prestigious bars including: Aberdeen Street Social, Aqua Spirit, Amazake, J Boroski, The Williamsburg, Bar Butler, and Mizunara: The Library.
In time for the holidays, PARKnSHOP, Wellcome, and Vanguard offer Chivas Mizunara (HK$659) with a coordinating scarf and a gift card which they will be able to personalize with their own handwritten message,, a unique gifting ritual drawing inspiration from the Japanese Furoski method. Chivas Mizunara is also available for home enjoyment from Watson’s Wine.